our solutions : desktop communications. instead of making your audience
come to you, go to them and provide people with
a direct channel to your content. The desktop buddy solution is an interactive marketing
and communication channel; a branded presence on your audience's desktop.
This lightweight application is downloadable and delivers time sensitive news &
alerts, unique content and interactive services that build awareness, encourage participation
and drive traffic to your web site.
It will serve a campaign, a channel or an enterprise and you can track effectiveness,
build customer profiles, create loyalty and maintain a dialogue. We'll make it a great
experience & keep them tuned in to you.
Features
scheduled information & content
What you send and when you send it is down to the service you want to offer. You're in
control of a variety of web-based push services that deliver content and information at
scheduled times.
Announcements, news alerts, results, programme information, pop up on a user's desktop
and encourage them to visit the web site, play the game, or watch the show.
revenue opportunities
Banner ads, interactive ads and video trailers open up revenue opportunities from
advertising and sponsorship deals. Other sources of revenue come from betting applications
and text & win games.
interactive capabilities
A range of embedded mechanisms for voting, competitions, user-generated content, comments,
forums, text & win for interacting with a TV show. User generated content capabilities and
SMS or web voting and user submission forms re built-in.
real-time content feeds
Schedule or notify users in real-time through live feeds, RSS feeds, forum postings,
video blogs, surveys and polls. Any dynamic web content can be fed through the buddy providing
audiences with valuable up to date content that matters to them.
customisable application
Client-side, the desktop buddy is a fun, interactive tool that can be customised. It runs on
the desktop, often in the background, and pops up alerts, with the information the user wants.
Packed with useful and fun tools, users can personalise the look and feel, interact with
animations, register for mobile updates and enjoy multimedia feeds.
measuring results
Reporting - measure the success of campaigns, track usage and response rates, analyse surveys
or polls through detailed usage stats & reports.
Content management - upload and schedule content and manage services.
Moderation - pre or post moderate user submitted content.